Focus Areas & Experience

Health & Wellness


We've created meaningful, relevant connections between people and the brands and services they trust. That’s mission critical in the ever-changing world of health and wellness. 

  • Translated technical science into consumer-friendly news
  • Gained added credibility for Curves through independent research and work out demonstrations at physician conferences
  • Developed an integrated entertainment sponsorship with “The Biggest Loser" to tout the benefits of Wrigley‘s sugar free chewing gum.

Animal Health & Welfare


We've spent more than a decade developing award-winning programs to educate veterinarians and consumers about products and services. 

  • Launched products like Bayer's Advantage Flea Control
  • Advised on scientific communications for Mars Petcare
  • Counseled Banfield Pet Hospital on a public education campaign
  • Issues and store openings for Petsmart
  • Developed partnerships with the American Veterinary Medical Association
  • Organized events with Morris the 9-Lives Cat and humane societies. 

Healthy Aging


Our experience includes communications aimed at educating and engaging older adults, their caregivers and families.  

  • Helped Y-USA educate adults age 50+ to pursue healthier, longer and more fulfilling lives through preventive behaviors, including vaccinations and screenings 
  • Manage marketing efforts for a nonprofit aging council to build awareness for critical programs and services for more than 13,000 individuals navigating the aging lifecycle

Food & Nutrition


We understand the complex environment of food and nutrition and have worked across the spectrum introducing new products, managing issues and creating nutrition education campaigns.

  • Developed central narratives on health and wellness for large food manufacturers
  • Conducted stakeholder engagement for Equal and Quaker 
  • Orchestrated multi-city events and mobile marketing tours for Kraft and Wrigley to introduce new products and re-invigorate mature brands

Oral Health


We've partnered with dental professionals around the world and developed new resources to engage with patients.

  • Led media relations and organized events to help Wrigley in partnership with the American Dental Association 
  • Advanced scientific knowledge through the global and U.S. Wrigley Oral Healthcare Program
  • Created advisory panels, communications toolkits, videos, infographics, brochures and organized events and media briefings around scientific findings and in support of World Oral Health Day

Nonprofit Health


Our nonprofit experience includes organizing and facilitating citizens, grant development, e-newsletters and community materials plus volunteer and board recruitment activity.

  • Consulted on digital communications for Peer Health Exchange 
  • Rebranded regional Pet Rescue & Resource Center operated by Hinsdale Humane Society
  • Wrote central narratives, elevator pitches, Q&As, op-eds and fundraising appeals
  • Developed strategic alliances with the American Veterinary Medical Association and American Diabetes Association